Potencial turístico y sustentabilidad en la comunidad de Thastayoc, distrito de Ollantaytambo, Cusco - 2024
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Date
2025
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Publisher
Escuela de Educación Superior Tecnológica Privada KHIPU
Abstract
El presente trabajo de investigación planteó como objetivo general “Determinar la relación que existe entre el potencial turístico y la sustentabilidad en la comunidad de Thastayoc, Distrito de Ollantaytambo, Cusco – 2024”, dicha investigación se realizó desde el tipo básico, enfoque cuantitativo, alcance descriptivo-correlacional, y diseño no experimental de corte transversal, la población estuvo conformada por los 34 jefes de familia de la comunidad a quienes se les
aplicó un cuestionario con 21 ítems, el cual fue validado por opinión de experto y presenta la confiabilidad con el Alfa de Cronbach= 0.902 valor que indica una alta confiabilidad, los resultados a los que se llegó son que el potencial turístico se presenta un nivel medianamente adecuado con un promedio de 2.67 y la sustentabilidad con un promedio de 3.05 también indica un nivel medianamente adecuado, al concluir la investigación se determinó que, existe relación
entre el potencial turístico y la sustentabilidad en la Comunidad de Thastayoc, Distrito de Ollantaytambo, donde pvalor = 0.000 < 0.05 mostrando que existe evidencia estadística para aceptar la hipótesis planteada; con un valor de correlación Rho de Spearman = 0.659 la misma que de acuerdo a la escala de valores se encuentra en el rango de 0,40 a 0,69 la cual se puede tomar como una correlación positiva moderada.
The general objective of this research work was to "Determine the relationship that exists between tourism potential and sustainability in the community of Thastasyoc, Ollantaytambo District, Cusco - 2024", said research was carried out from the basic type, quantitative approach, scope descriptive-correlational, and non-experimental cross-sectional design, the population was made up of the 34 heads of family of the community to whom a questionnaire with 21 items was applied, which was validated by expert opinion and presents reliability with the Cronbach's alpha= 0.902 value that indicates high reliability, the results obtained are that tourism potential presents a moderately adequate level with an average of 2.67 and sustainability with an average of 3.05 also indicates a moderately adequate level. At the conclusion of the research, it was determined that there is a relationship between tourism potential and sustainability in the Thastasyoc Community, Ollantaytambo District, where pvalue = 0.000 < 0.05 showing that there is statistical evidence to accept the proposed hypothesis; with a Spearman's Rho correlation value = 0.659, which according to the value scale is in the range of 0.40 to 0.69, which can be taken as a moderate positive correlation.
The general objective of this research work was to "Determine the relationship that exists between tourism potential and sustainability in the community of Thastasyoc, Ollantaytambo District, Cusco - 2024", said research was carried out from the basic type, quantitative approach, scope descriptive-correlational, and non-experimental cross-sectional design, the population was made up of the 34 heads of family of the community to whom a questionnaire with 21 items was applied, which was validated by expert opinion and presents reliability with the Cronbach's alpha= 0.902 value that indicates high reliability, the results obtained are that tourism potential presents a moderately adequate level with an average of 2.67 and sustainability with an average of 3.05 also indicates a moderately adequate level. At the conclusion of the research, it was determined that there is a relationship between tourism potential and sustainability in the Thastasyoc Community, Ollantaytambo District, where pvalue = 0.000 < 0.05 showing that there is statistical evidence to accept the proposed hypothesis; with a Spearman's Rho correlation value = 0.659, which according to the value scale is in the range of 0.40 to 0.69, which can be taken as a moderate positive correlation.
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Keywords
Potencial turístico, Sustentabilidd